Marketing Your Book: Test, Check, Retest (And Knowing When to Put a Shirt Back On)
Well, fellow warriors, sometimes marketing your book can feel like you’re charging boldly into battle—only to realize you’ve left your armour behind. Recently, I launched my newest book cover (An Unregistered Male) with enthusiasm, excitement, and apparently a complete misreading of my audience. My cover featured a striking (okay, let’s be honest—half-naked) man, drenched in […]